|
 expand all | collapse all
What are the business needs for product configuration?
 | Simple to maintain over time: it can be extremely hard, and expensive, to set up, but it must be maintainable in-house once the suits are gone. |
 | It must integrate into the business supply river of the full product lifecycle: customer relationship management, sales and distribution, production planning, materials management. |
| We won't address all of these here -- that's what ERP systems are for! -- but show how the interesting topic, configuration, ties in with, and enhances, these tasks. |
| CRM, aka Marketing |
| Customer relationship management |
| SD: Sales & Distribution |
| It may currently be en vogue to consider this an anachronistic term, superceded by CRM; but really these are distinct, if intermeshed, concerns. We use SD to denote to the administrative task involved in recording customer enquiries, generating quotes, generating orders (either on the basis of quotes or directly), and passing the orders down-river to be satisfied. |
| So, SD is a major chunk of CRM, which however also includes things like |
| customer front ends, be they web-based or standalone programs distributed to big customers |
| call center software |
| PP: production planning |
| MM: materials managment |
| So in this view, just as production planning is a side-arm feeding into actual production and materials management, S&D is a side-arm that feeds in to PP, and is itself fed by CRM. |
expand all | collapse all
|
.
.
.
.
.
home
.
english
.
deutsch
.
siteindex
.
.
.
.
.
.
.
.
.
.
.
.
.
.
|